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Trade Your Mark: money, money, money…and more!
#trademark #tradeyourmark The Business Benefits of Trademark Licensing: A Down-to-Earth Guide: Trademark licensing might sound fancy, but...

Amy N
Jun 21, 20242 min read


Trade your Mark: What is Ingredient Branding in Trademark Licensing?
#trademark #tradeyourmark #morethanonewaytodoit Ever heard of Intel Inside? That’s ingredient branding in action. Ingredient branding is...

Amy N
Jun 20, 20242 min read


Trade your Mark: Fame Your Trademark by Co-Branding
#trademark #tradeyourmark **** Want your trademark to be as famous as a rock star? Consider co-branding. Think of it as your trademark...

Amy N
Jun 20, 20242 min read


Trade Your Mark:Merchandising- Where the Money Flows In
#trademark Merchandising might sound like a fancy term, but it's really about turning everyday items into hot sellers by slapping a...

Amy N
Jun 19, 20242 min read


Trade Your Mark: Franchising - Sounds Familiar but Strange, What Is It Really?
#trademark Franchising sounds like some alien concept, right? But it's simpler than you think! Imagine you've got a killer burger joint....

Amy N
Jun 19, 20242 min read


Trade your Mark: there is more than one way to play trademark licensing game
#trademark When it comes to trademark licensing, businesses have more than one way to play the game. Understanding the different...

Amy N
Jun 18, 20242 min read


Mark your Trade: Ensuring Consistency in Trademark Licensing
#trademark When it comes to trademark licensing, the primary concern is maintaining consistent quality. Initially, many doubted the...

Amy N
Jun 17, 20241 min read


Mark Your Trade: What is Trademark Licensing?
#trademark Trademark licensing is a strategic practice where a trademark owner, known as the licensor, allows another party, called the...

Amy N
Jun 17, 20242 min read
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