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Trade your Mark: there is more than one way to play trademark licensing game
#trademark When it comes to trademark licensing, businesses have more than one way to play the game. Understanding the different...

Amy N
Jun 18, 20242 min read


Mark your Trade: Ensuring Consistency in Trademark Licensing
#trademark When it comes to trademark licensing, the primary concern is maintaining consistent quality. Initially, many doubted the...

Amy N
Jun 17, 20241 min read


Mark Your Trade: What is Trademark Licensing?
#trademark Trademark licensing is a strategic practice where a trademark owner, known as the licensor, allows another party, called the...

Amy N
Jun 17, 20242 min read


Trade your Mark: Why More Companies Are Licensing Their Trademarks Nowadays?
#trademark **** Let's get real: trademarks are like the cool kids in the business world. They’re the logos, names, and symbols that make...

Amy N
Jun 16, 20242 min read
Trademark 101: How Much Use in Commerce is Enough to Establish Use of a Trademark?
#trademark **** Alright, folks, let's get straight to it: you’ve got a snazzy new trademark, but how much use in commerce do you need to...

Amy N
Jun 16, 20242 min read


Trademark 101: Decoding Trademark Likelihood of Confusion: What Applicants Should Know
#trademark **** Understanding the likelihood of confusion is crucial for anyone looking to register a trademark. This concept essentially...

Amy N
Jun 15, 20242 min read


Trademark 101: Trademarks are weapons against unfair competition - are the weapons strong?
#trademark Trademarks are critical tools for safeguarding your business from unfair competition. By holding a trademark, you have the...

Amy N
Jun 14, 20242 min read


Trademark 101: Trademarks are efficient marketing and communication tools
#trademark Trademarks are not just legal tools—they're central to branding, shaping how consumers see your business. A strong trademark...

Amy N
Jun 14, 20241 min read
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